IDMP Named a Leader in Forrester Wave

Neustar Identity Data Management Platform Has Been on a Roll Lately

The anticipated 2017 Forrester Wave for Data Management Platforms is out, and Neustar earned the prestigious designation as a Leader. Identity is at the core of everything we do, and Forrester cited that as a strong choice for marketers seeking identity resolution.

The Neustar IDMP is on a roll. The recognition comes soon after a number of new deployments of the IDMP in North America and around the world as brand advertisers continue to embrace identity for effective marketing.

The IDMP is an unparalleled and complete end-to-end data management platform. From onboarding 1st, 2nd and 3rd party data to segmentation, targeting, activation, all the way through to analytics, Neustar gives organizations the power to understand and connect with actual people. Measure smarter, and optimize faster with data-driven intelligence based on truth and cemented in reality.

To get a free copy of The Forrester WaveTM: Data Management Platforms, Q2 2017, download it here!